Caffeine dial with five levels and colorful abstract shapes

Not everyone needs full strength.

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DECAF

25% CAF

50% CAF

75% CAF

100% CAF

FIND YOUR LEVEL

Choose your caffeine level.

We blend caffeinated and decaf beans at precise ratios, so you know exactly how much caffeine is in every cup.

How sensitive are you to caffeine?

Very sensitive Somewhere in between Not at all Not sure

All Coffee

0 - 250g

0 - 250g

0 - 250g

Medium RoastDECAF
£16.99
25 - 250g

25 - 250g

25 - 250g

Light Roast25% CAF
£16.99
50 - 250g

50 - 250g

50 - 250g

Medium Roast50% CAF
£16.99
75 - 250g

75 - 250g

75 - 250g

Medium-Dark Roast75% CAF
£16.99
100 - 250g

100 - 250g

100 - 250g

Dark Roast100% CAF
£16.99
Calibration Kit

Calibration Kit

Calibration Kit

£31.99

Not all bodies process caffeine the same.

The science of caffeine sensitivity

Half the population are slow caffeine metabolisers and don't know it. Your genetics, age, and stress levels all change how coffee hits you — and how long it stays. That's why we made five levels instead of two.

Learn more

Decaf has come a long way.

From benzene to Swiss Water Process

Modern decaf is specialty-grade — the same high-scoring single-origin lots, the same careful roasting. The "bad decaf" reputation comes from decades past when roasters used their worst beans. Our 0 blend uses the Swiss Water Process: zero chemicals, ~97% caffeine removed, full flavour preserved.

Learn more

Finally, coffee that understands not everyone needs the same amount of caffeine. The 25% is my perfect sweet spot.

— Simon, Founder

Find your level.

From zero to full — there's a Goldilocks for every moment.

Shop the range